TWITTER BANS ADS THAT REFUTE CLIMATE CHANGE SCIENCE

Sun 24 April 2022:

Ads that reject the fact of climate change were banned by Twitter on Friday.

On Earth Day, Twitter made the announcement as it tries to fend off a hostile takeover proposal from billionaire Elon Musk, who has stated that individuals should be able to say whatever they want on the network.

“Misleading advertisements on Twitter that contradict the scientific consensus on climate change are prohibited, in line with our inappropriate content policy,” Twitter global sustainability manager Casey Junod said in a blog post.

“We believe that climate denialism shouldn’t be monetized on Twitter, and that misrepresentative ads shouldn’t detract from important conversations about the climate crisis.”

Twitter last year introduced a Topic feature to help users find conversations about climate change, and rolled out hubs of “credible, authoritative” information on an array of high-profile topics including the science backing climate change.

“We recognize that misleading information about climate change can undermine efforts to protect the planet,” Junod said.

“Now more than ever, meaningful climate action, from all of us, is critical.”

SOURCE: INDEPENDENT PRESS AND NEWS AGENCIES

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