Sun 06 September 2026: Adidas is facing calls for a boycott over a campaign featuring former Israeli soldier Shalev Biton, with critics accusing the sportswear company of supporting Israel’s military and using Biton to promote its Single Shoe Service in a way they say benefits Israeli military personnel. Human rights activists and social media users … Continue reading WHAT TO KNOW AS ADIDAS FACES BOYCOTT CALLS OVER CAMPAIGN LINKED TO ISRAELI MILITARY