ADIDAS ISSUES APOLOGY TO BELLA HADID OVER CONTROVERSIAL OLYMPIC AD CAMPAIGN

Mon 22 July 2024: Global sportswear brand Adidas has issued an apology to its partners, including Palestinian-American supermodel Bella Hadid, following her threat of legal action over an ad campaign inspired by the 1972 Munich Olympics. “Connections continue to be made to the terrible tragedy that occurred at the Munich Olympics due to our recent […]

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ADIDAS CRITICISED FOR REVISING BELLA HADID CAMPAIGN AMID MUNICH OLYMPICS CONTROVERSY

Sat 20 July 2024: Global sporting giant, Adidas, has issued an apology following the backlash over an advertisement featuring Palestinian-American model Bella Hadid wearing a redesigned shoe inspired by the 1972 Munich Olympics. The sports apparel company chose Hadid as the face of its newly launched SL72 campaign, which commemorates the 52nd anniversary of the […]

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REAL MADRID RECLAIMS TITLE AS WORLD’S MOST VALUABLE FOOTBALL CLUB

Thu 18 July 2024: Real Madrid has reclaimed its position as the world’s most valuable football club, with a brand value of $1.8 billion, according to Brand Finance’s latest data. The Spanish club, which boasts a brand strength score of 96.3 out of 100, has surpassed major global brands like Google, Coca-Cola, Ferrari, and Rolex. […]

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SAUDI ARABIA SIGNS 10-YEAR AGREEMENT TO HOST FIA WORLD RALLY CHAMPIONSHIP

Tue 04 June 2024: The World Rally Championship (WRC) is set to make a historic return to the Middle East after a decade-long hiatus, with a 10-year agreement to hold Rally Saudi Arabia starting in 2025. The deal, announced on Saturday at Rally Sardinia, which was attended by Prince Khalid Bin Sultan Al-Abdullah Al-Faisal, Chairman of the […]

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TUNISIA’S ONS JABEUR REACH THE FRENCH OPEN QUARTERFINALS DEFEATING TAUSON

Sun 02 June 2024: Tunisia’s Ons Jabeur advanced to the French Open quarterfinals for the second time with a hard-fought 6-4 6-4 victory over Denmark’s Clara Tauson on Sunday, and she celebrated by singing with her fans. World number nine Jabeur broke the 72nd-ranked Tauson’s service in a close third game and nearly dropped her […]

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PROCLAIMING MAY 25 AS WORLD FOOTBALL DAY ‘LANDMARK’ ACHIEVEMENT: UN

Thu 23 May 2024: Dennis Francis, president of the UN General Assembly, said on Wednesday that proclaiming May 25 as World Football Day was a “landmark and salutary” achievement. “More so, because I understand that today marks 100 years, to the day, since the first international football tournament – held with the participation of all […]

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FIFA ORDERS LEGAL REVIEW OF PALESTINIAN CALL TO SUSPEND ISRAEL

Sat 18 May 2024: Football’s world body FIFA on Friday ordered an urgent legal evaluation of a proposal by the Palestinian Football Association (PFA) to suspend Israel over the war on Gaza, promising to address it at an extraordinary meeting of its council in July, Reuters reports. FIFA President Gianni Infantino took the decision at an […]

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