TWITTER TO ALLOW MEDIA PUBLISHERS TO CHARGE USERS PER ARTICLE PER CLICK: MUSK

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Mon 01  May 2023:

On Sunday, Elon Musk announced that starting the following month, Twitter will allow news publishers to charge users on a per-article basis with a single click.

The Twitter CEO is now seeking to assist media organizations in the midst of a global collapse that has seen some newspapers lay off staff and discontinue programs after unveiling new monetising features for content providers.

“Rolling out next month, this platform will allow media publishers to charge users on a per article basis with one click,” said Musk.

This will enable users who would not sign up for a monthly subscription to pay a higher per article price for when they want to read an occasional article.

“Should be a major win-win for both media organisations and the public,” Musk added.

Earlier on Saturday, Twitter said that creators across the globe can now sign up and earn a living on Twitter via the ‘Monetization’ tool.

Musk said that all proceeds will go to content creators and Twitter will keep nothing for now.

“We will keep 10 per cent after 12 months, but iOS/Android subscription fees drop from 30 per cent to 15 per cent in year 2, so still a net gain to creators,” the Twitter CEO announced.

For many, “this represents a vital source of income and enables them to put more time into creating great content for you,” he added.

Meanwhile, Twitter has also applied ‘Community Notes’ to ads.

“The goal is to make this platform maximum truth-seeking or, said another way, the least untrue compared to everything else,” Musk said.

SOURCE: INDEPENDENT PRESS AND NEWS AGENCIES

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